Thank you for taking time to peruse my portfolio
When 14 years are spent proofreading and copyediting for package designers and branding professionals, many opportunities arise to do some writing of one's own. With this modest collection of what I am free to exhibit, I hope there is sufficient evidence that I am an accomplished and well-rounded writer. There are many more writing samples to come, but some are so new they are still confidential. The eHookah writing sample included at the bottom of the list below is still protected by a nondisclosure agreement, so I had to redact all of the identifying information!

Files	File Descriptions
	HP Package Design Article This is an article I wrote on behalf of Brand Engine for Package Design Magazine. It describes the then-new (since redesigned) package design for all Hewlett Packard products worldwide, highlighting how the package design makes it easier for consumers to find what they need. I was given an outline and conducted interviews with the design team to arrive at this final article.
	Chiquita Crushie Package Design Article Written on behalf of Brand Engine for Package Design magazine, this article describes the branding and package design for a new Chiquita beverage product. I was given the "Original Outline" that appears first, then conducted some brief interviews with the design team, and after a few drafts, arrived at this near-final version.
	Shelf Impact Article This is a near-final draft of an article that appeared in Shelf Impact! online packaging magazine. Team-written with my boss at the time, William Burke. It describes the way a package can become part of a "memorable brand experience" that contributes to a brand's equity. I was provided a rough outline and a few key comments and quotes and wrote from there.
	The Melt Location Proposal I was in charge of personalizing this proposal for The Melt's first San Francisco location. Great care was being taken to ensure the interior and exterior design elements reflected the brand image and made sense in the neighborhood where it was being established. This all needed to be reflected in my portions of the proposal, represented here.
	Wildwood Organics Style Guide This contains excerpts I wrote for the style guide created when the Wildwood brand was transformed into an international success.
	Incase Naming Sample From their current Website, I helped write much of this copy. Most notable, however, is the "Hip-side Power Pocket" name (in a double red box) that was entirely my idea.
	Pleasanton Shutters & Shades Blogs This file contains a few different blogs I wrote for a company in Pleasanton that sells and services window coverings.
	Golden Statements Article Golden Statements is the Magazine for the Golden State Bonsai Federation. I was asked to write this article showcasing the 2013 Fall Show of the Marin Bonsai Club, of which I'm a member. No, sadly none of the beautiful trees in the article are mine.
	eHookah User Guide Excerpt There's not much I can say about this product at this time, except that it's called an eHookah, it's very popular in the U.K. but its launch in the U.S. is postponed indefinitely. This is a sample of the rewrite of their documentation, redacted for nondisclosure purposes.

If you would like to see some of the newest writing of mine, in a slightly different style, please visit the Website of the Marin Bonsai Club, the 2016 California bonsai Website of the year, where I post monthly summaries of club meetings and events. At least half of the posts there are mine, so you shouldn't have to browse around long before you find something I've written.

If you would like to contact me, please use the following bot-proof method to construct my e-mail address:

Put my first name in front of the "@". Put the root domain name of this Website (beginning with "doc" and ending with ".com") after the "@".

Also, please feel free to visit my

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